Jack Henry

Bachelor of Design | Provisional RGD

The Ontario College of Teachers participated in Doors Open Toronto 2017 to show the public a little bit of what the College does. The College needed a temporary bilingual signage program that helped visitors that were new to the building navigate their way around the different floors available for public viewing. The signs were used successfully by over 400 people who visited the College over the course of the weekend. As a Production Designer at the College, I designed and produced in-house a complete temporary signage program that allowed guests that spoke both English and French to navigate the 3 public floors with ease. I also designed a pamphlet as a guide to what was on each floor that was given to guests on their arrival.

Doors Open Toronto 2017 @ The Ontario College of Teachers

Nexus Setup.jpg

Corteva National Tradeshows

Allied Psychological Services Brand Program

Muddy Paws in the Guild has been located in Guildwood, at the east end of Scarborough, for over a decade and they have been servicing Toronto and the surrounding area for almost 20 years. They carry a wide range of premium, natural and holistic foods as well as a variety of supplements, treats, vitamins and accessories for dogs, cats, hamsters, guinea pigs, rabbits, birds and fish. The owners of Muddy Paws in the Guild asked me for help refreshing their marketing collateral. These are just a few of the projects I have completed for them.

Muddy Paws Marketing Collateral

ACE's Place Website

Live Site: www.bibbcon.com BIBBCON Landscape Construction, Inc. is a landscaping company based in the west end of Scarborough that specializes in designing and building beautiful front yards that welcome you home and backyards that are perfect for unwinding and entertaining. BIBBCON asked me to review their existing website and make suggestions for updating it. I worked with the owners to design a modern site that is mobile optimized and that fits to the upscale clientele that BIBBCON works with. Project Deliverables & Objectives The primary deliverable for this project was a single page site showcasing past projects BIBBCON had worked on and services that BIBBCON offered as well as contact information and information about the company. The main objective of the website was to lift up the image of the company to match what their upscale clientele would be expecting from a potential landscape construction company and provide a method for potential clients to reach out to them. Longer term, the client also wanted to use the website as a tool to gain enough business to give them the ability to have a second crew work on projects. Solution To start the project I worked with the client to come up with a detailed brief that included the above objectives and deliverable statements as well as some background on the company’s target market demographics including location, income levels and project budgets. We also reviewed benefits that clients get for working with BIBBCON, the tone that they would like to have the content and the design written in as well as reviewing the competitions sites. After the initial briefing and another briefing with SEO Copywriter Shalya Duval , I worked Shayla to create a site with content that not only connected to our target audience but also included some key terms that our target market would search for if they were to look for a landscape construction company. This was to make sure we stayed relevant and visible to search engines.

BIBBCON Lanscaping Website

WW (formerly WeightWatchers) is a global wellness technology company and one of the premiere weight-loss companies in the world. I have been a member of WW Canada since April of 2016 and has since lost close to 120lbs. When I reached his goal weight I began working for WW as a Service Provider both weighing in members as well as coaching workshops with members. WW’s Point of Sale system is a proprietary system, built in house, called the Member Engagement Gateway or MEG for short. In this role I had the opportunity to utilize the MEG with actual customers and he noticed that there were several areas where the user interface could be improved. I decided to utilize my design background as well as my knowledge of WW and the check in process to create an interface that allowed Service Providers to provide a seamless weigh in to members.

WW Member Engagement Gateway